Cosmopolitan magazine is one particular of the oldest magazines in the United States. It was initially published in 1886 by Schicht & Field as a household magazine named The Cosmopolitan; this version of the magazine proved to be preferred and reached a circulation of 25,000 by 1888.
In 1889, John Brisbane and E.D. Walker took more than the magazine just after Schlicht & Field went out of business. The pair then transformed The Cosmopolitan magazine into a literary magazine, which became a results. By 1892 the magazine had a circulation of about 75,000.
In 1905 William Randolph Hearst purchased the magazine for $400,000 and brought in journalist Charles Edward Russell, who contributed a series of investigative articles. Other contributors incorporated Currently renowned authors Sinclair Lewis, George Bernard Shaw, Ida Tarbell and Upton Sinclair.
With a circulation of 1,700,000 in the 1930s, Cosmopolitan magazine had an advertising revenue of $5,000,000. In the 1940s it emphasized fiction and was subtitled "The 4-Book Magazine;" the 1st section had a single novelette, six or eight quick stories, 2 serials, six to eight articles and eight or nine specific options, though the other 3 sections featured 2 novels and a digest of existing non-fiction books. Through Planet War II, sales peaked at $2,000,000.
In the 1950s the magazine reduce back on fiction and circulation dropped to slightly over a million in 1955. At this time magazines had to compete with and as a result have been overshadowed by the rise of paperbacks and tv.
Cosmopolitan magazine's circulation continued to decline for a further decade till Helen Gurley Brown became chief editor in 1965 and remodeled the magazine as New Cosmopolitan magazine, which was renamed Cosmopolitan magazine in 1967. At this time, Cosmopolitan became a girls's magazine, focusing on young females and published articles that openly talked about relationships and sexual challenges-a groundbreaking move.
Quickly soon after Helen Gurley Brown's arrival Cosmopolitan became the will have to-study for young single lady. According to Cosmo's business enterprise history on the magazine's internet site, Cosmo also started to serve as "an agent for social modify, encouraging females everywhere to go right after what they want no matter whether it be in the boardroom or the bedroom."
In 1999, Laurie Ouellette, PhD, wrote an article referred to as "Inventing the Cosmo Girl," which examined the cultural influence of the magazine in the '60s and '70s. "What produced it so desirable is that it outlined an American dream for single, operating ladies," Laurie Ouellette stated. "It supplied them with a vision and detailed suggestions on how to reside a greater life - on their own terms."
In far more current years, with the mass production of niche magazines which includes Fortunate, InStyle and Marie Claire, to name a couple of a lot more lately published magazines, Cosmopolitan's cultural effect is much less profound. Nonetheless, the magazine remains really common; its content material normally consists of articles including: "Cosmo's Guide to Red Hot Sex," "Cosmo Confessions: Hundreds of Totally Shameful, Scandalous and Attractive Real-Life Tales!" and "Turn on Your Man."
Cosmopolitan has had some missteps. In a 1988 concern, Cosmopolitan ran a feature preserving girls had a low-danger of contracting the HIV virus, right after analysis indicated otherwise. A lot more not too long ago, due to the fact its cover stories and headlines have turn into sexually explicit, Kroger, a single of the U.S.'s biggest grocery chains, at present covers up Cosmopolitan at checkout stands for the reason that of client complaints.
Nevertheless, Cosmopolitan magazine has a location in contemporary well-known culture, like getting referenced in lots of motion pictures such as "Legally Blonde" and tv shows including "The O.C," "Will and Grace" and "Third Watch."
Now, Cosmopolitan is published in 58 international editions in 34 languages and is distributed in over one hundred nations.
For extra on Cosmopolitan magazine, stop by http://www.magazines.com/product/cosmopolitan
Jessica Vandelay is a freelance writer in New York City.
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